copywriter
merkle/denstu |
chicago & charleston
8/2011 - now
associate creative director, copy
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email, display, paid social, web / landing page & dm / print
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full-funnel direct response CRM, CXM & DCO
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concept development, campaigns & ad-hoc creative
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custom dynamic copy templates for programmatic campaigns
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B2B & B2C
transunion | chicago
9/2007 - 8/2011
copywriter
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​Direct response and promotional copy and creative strategy
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Financial, healthcare, insurance, collections and rental screening verticals
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Developed content and creative strategy for MySmartMove.com
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Earned 8/9 response rate with Comcast DM
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B2B and B2C
infocision | akron
9/2007 - 8/2011
copywriter
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Direct response, promotional, recruiting and creative strategy
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2006 redesign of infocision.com
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Billy the Cure, promotional character for the American Cancer Society
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Digital and print display ads
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Employee communications and monthly newsletter
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B2B
sentech |
chicago & dc
communications specialist
9/2003 - 7/2005
u.s. senate | capitol hill
5/2002 - 7/2003
ohio senate | columbus
9/1998 - 6/2001
6am creative
always
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Contractor for U.S. Department of Energy’s Chicago field office
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Marketing strategy and communications plan
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Conference and event planning
press assistant, sen. mike dewine
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National and local media relations
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Press releases, official statements and web content
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Media coverage tracking and analysis
constituent aide, sen. jay hottinger
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State and local media relations
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Legislative research
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Casework and formal correspondence on the senator's behalf
freelance
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Everything from cheeseburgers to hair salons to industrial supplies